As part of my project “Water: The Source of Life” I have created two banner ads for the website.
For the first, I was supplied with the text and the dimensions.
I made a gradient background, added the text and logo and added drop shadow around the text to give depth and texture. I think it gives the impression of clouds, although this was not my intention.
The second banner came straight from my imagination:
I was given the dimensions and used a photograph of a water droplet as the background. I created the text and centred it all on the page. The text, read downwards, is intended to mirror the drop of water.
In both banner ads, I made a “call to action” button. Although the whole ad would probably be ‘live’ (ie: you click anywhere on it and it takes you to the link,) it is psychologically inticing to press something that looks like a 3D button. We instinctively are drawn to such objects, so it is a good idea to add one, to let the viewer know that this (the ad) is something clickable.
To make it, I simply drew a ’rounded rectangle’ with the draw tool, gave it a slight drop shadow and bevel, then added text on top, which I also gave a slight shadow, to make it all stand out a bit.
I am particularly pleased with my Saving Water ad, but I prefer the button on the Blue Planet ad.
As part of my project “Water: The Source of Life” for the National Geographic website, I need to produce at least 2 background images.
These images will sit behind the main body of the site, so only the left and right edges will be visible most of the time.
I wanted to create something in keeping with the theme of my project – the melting of the polar ice caps and flooding of main continets and capital cities.
I developed header images of five of the biggest cities in the world underwater and added text, but the background images do not need text so they were easier to make.
First Background Image
I combined two images in the first image:
I found a picture of some Arctic Ice
Then added a photograph of some stones under water
By using a layer mask, I created a gradient between the two images.
Here it is with a Screen Grab of the National Geographic website, to see what it could look like.
Second Background Image
I did a similar thing with this background image.
Starting with an image of some an icey terraine.
I added an image of some storm clouds.
Again, by using a gradient mask I combined the two.
I then added a colour wash to bring out the colours.
And added a screen grab to see what it would look like.
I’m quite please with my images and the new techniques I have learned. I just have one more part of my submission to do and that’s Banner Ads, which I’ll cover in my next post.
Stones under Water
Header Graphics for Water: The Source of Life.
I have finally finished the header graphics for my project “Water: The Source of Life.”
Having worked on the images for the headers, I then added text.
I only need two, but I have come up with 5 alternatives:
This is not one of my favourite images of the five. I don’t think the underwater effect is prominent enough. If I was more skilled in Photoshop, I would have liked to create some decay and texture to the buildings, but this is something I will hopefully learn in the future.
Paris under water with added text and National Geographic logo
This is the first image I created and conversely the one which I have tinkered with more than the others. Again, with better skill I would have liked to create more rusting and decay on the Eiffel Tower. I do like the underwater effect here and the way the city appears to have ‘fallen’ into the rocks.
Rome under water with added text and National Geographic logo.
Although I like the light and water effects here, I’m not sure I’m really happy with the way the buildings have come out. I fiddled (that’s the technical term!) with the foliage in the foreground to try to create more depth and texture, but I don’t think I was very successful.
I do like the way the title text came out on this one though.
San Francisco under water with added text and National Geographic logo.
I was surprised at how well this one came out. I was lucky with a good image of San Francisco to start with and the water fitted very well with the overall look.
Sydney under water with added text and National Geographic logo.
Although I made this image as an afterthought, having created the others and deciding that I ought to represent Australia too, I actually like this one best of them all.
I like the way the water has affected the buildings and I think it is the most underwater-looking one of the set. I also like the text on this, as it stands out just right.
Underwater Image 1
Underwater Image 2